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Reputation to Results
Proof Points

Companies rated highly in employee engagement scores see...
17%
Higher
Productivity
20%
Higher
Sales
21%
Higher
Profitability
Source: Gallop
What factors influence your
Reputation?
Customers
Customers use many variables to form their opinion of your organization.
Your employees are the direct interface wtih your customers and the only competitive advantage that can't be out-done or replicated by your competitors
“Your reputation is your only sustainable competitive advantage.”
- Stan Sigman
Product/Price
Convienence
Technology
Image
People
Competitors are constantly plotting to out-do your competitive advantages
Employees
Competitors
75%
are eager to
recommend
Of loyal
customers
80%
of customers wiling to pay more for
great service
What factors influence your
Results?
“The true measure of the value of any leader and manager is performance.”
- Brian Tracy
Management
Control
HIGH
LOW
External Factors
Competitive
Economic
Political
Legal
Technology
Changing Markets
Internal Factors
Marketing
Cost Control
Innovation
Culture
Managers
Competent People
​
These factors are hghly controlable and are 100% contingent on...
​
Leadership can only try to predict, influence, and strategize
How well is your organization tending to its Internal Factors?
Employees
21%
67%
more
productinve
Engaged
employees are
Engaged
organizations see
lower
turnover
Given that your employees are critical to both your Reputation and Results, ask yourself...
Who should be the primary focus within your organization?
Leadership
70%
Variance in
Engagement
Scores
Managers
Account for

Marketing
Finance
Sales
HR
Care
Supply Chain
Front Line
Manager
Consider this…
The efforts of these groups to attract customers, maintain profitability, & implement strategy culminate to
A SINGLE POINT
Customer Loyalty
Employee Loyalty
How confident are you that this person is fully prepared and motivated to create customer loyalty?
How many hours of manager development has this person received to enhance employee loyalty?
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